We undervalue good pulls. A quality pull will put the receiving team on the back foot, in their endzone, with time to get maybe one uncontested pass off.
A bad pull from your team says "We don't really care about defence, and we are happy to let our opponents start 44 metres from this endzone, instead of 60 or 70 metres downfield."
So pulling needs to receive more attention, more allocated time in training and more recognition by the pullers and the rest of the team. Not just occasional hollow support such as only saying "yeah, let's try and do better pulls".
The following 7 Postulates of Pulling are up for debate - but the need for more respect for pulling is not.
1. Only a designated puller may pull. (A designated puller is one chosen before training or the game, and has had pull training)
2. If there are too few designated pullers, the pulling captain chooses the substitute(s).
3. The puller must pull from the left or the right of the field, not from the middle where they would have teammates on either side.
4. The six teammates must stay on-side, so as not to get in the way or distract the puller's pull.
5. A puller shall throw a backhand.
6. A puller must have a pulling routine.
7. Pullers must be one of the four deepest defensive players (ie they are not asked to run down and contest the first couple of passes, by being in a cup, or marking a handler).